Advertiser Onboarding to The Lumanu Platform
Get started as an advertiser on the Lumanu Platform! Learn how to invite influencers and create & manage SmartBoosts.
The Lumanu platform has three tabs (navigation on left hand panel). This help document provides information on how to:
- Access your Branded Sign Up Page and invite influencers
- Use the Content Manager
- Create SmartBoosts to amplify content, view performance of SmartBoost, and manage existing SmartBoosts
What is Lumanu?
Lumanu has secure protocol which enables data and permissions sharing between influencers and their advertising partners. Specifically, Lumanu provides access to organic content results, the ability to amplify content natively through your influencer accounts to influencer derived audiences.
Lumanu is an approved Facebook API partner and only uses approved API and OAuth to communicate with external platforms. Lumanu does not collect or require your influencers to provide any sensitive login information.
1. How to Invite Influencers with your Branded Sign Up Page
Tap the “Creator Manager” tab and click “Invite Influencer”. From there, you can copy your team’s custom link and share via email, DM, CRM etc.! No matter how you currently communicate with your influencers, your custom link can be used.
Once an influencer clicks on the shared link, they will be directed to your team’s ‘Branded Sign Up Page’ where they will be able to authenticate their Facebook Page, Instagram account, and confirm their collaboration with your team.
When you share your Branded Sign Up Page custom link, you'll be able to see which influencers have accepted the collaboration and have authenticated their accounts.
This help article walks through the possible influencer statuses displayed within the Lumanu App.
2. How to use the Content Manager
The content manager automatically pulls in your influencer content across Facebook, Instagram and Instagram stories.
Notes specifically about Instagram stories:
Lumanu will report on stats and allow you to amplify Instagram stories which are >24 hours old.
Lumanu uses OCR (optical content recognition) to extract text from Instagram stories so that you can use the keyword/ hashtags filter to pull in story content.
Each part of an Instagram story is reported as a separate piece of content by Facebook and will show up as it's own item in Lumanu.
3. Check out this article HERE that will walkthrough the process of creating a SmartBoost
Please feel free to reach out to firstname.lastname@example.org if you have any questions!